Big Win Little Win gives you the option to bet on either team to win by a pre defined win margin, this may be based on whether you believe it will be a close match or one team will dominate. For example:

Detroit Lions vs Kansas City Chiefs there will be four options to bet on in this market.

Detroit Lions by 1-13 Pts.
Detroit Lions 14+.
Kansas City Chiefs by 1-13 Pts.
Kansas City Chiefs 14+.